---
title: "Бриф на разработку сайта — заполнить онлайн"
description: "Заполните бриф на разработку сайта: расскажите о задачах и пожеланиях, а мы подготовим предложение со сроками и стоимостью. Веб-студия IT Deweloper."
url: "https://it-deweloper.pl/en/cost/brief"
date: "2026-08-22T13:21:54+00:00"
language: "en-GB"
---

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- [ Home](https://it-deweloper.pl/en)
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- [Contact ](https://it-deweloper.pl/en/contact "Contact the IT Deweloper web studio")
    - [ +48 731 190 041](tel:+48731190041 "Phone")
    - [ office@it-deweloper.pl](mailto:office@it-deweloper.pl "E-mail")
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    - [CalculatorSelf-service online estimate](https://it-deweloper.pl/en/cost/calculator "Calculate your website cost online")
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- [ Home](https://it-deweloper.pl/en)
- [Solutions](https://it-deweloper.pl/en/web "IT Deweloper's web development solutions")
- [Portfolio](https://it-deweloper.pl/en/portfolio)
- [About us](https://it-deweloper.pl/en/about-us)
- [How we work](https://it-deweloper.pl/en/how-we-work)
- [Contact ](https://it-deweloper.pl/en/contact "Contact the IT Deweloper web studio")
    - [ +48 731 190 041](tel:+48731190041 "Phone")
    - [ office@it-deweloper.pl](mailto:office@it-deweloper.pl "E-mail")
    - [ Nowogródzka 4A, Białystok, Poland](https://maps.app.goo.gl/BNjvryytwRyv4omA7 "Address")
    - [ WhatsApp](https://wa.me/48731190041 "WhatsApp")
    - [ Telegram](https://t.me/+48731190041 "Telegram")
- <a href="">Cost </a>
    - [PricingIndicative website development prices](https://it-deweloper.pl/en/cost/pricing)
    - [CalculatorSelf-service online estimate](https://it-deweloper.pl/en/cost/calculator "Calculate your website cost online")
    - [BriefGet an accurate project quote](https://it-deweloper.pl/en/cost/brief "Fill out the website development brief")

*Page **1** of 3*

## Project Brief

 ## Choose the Right Type of Website

 Select the category that best describes your goals. This will define the core structure and logic of your future resource: from a simple landing page for advertising to a complex platform. The website type directly impacts the choice of development technologies and project cost estimation.

---

 &lt;div class="uk-text-center uk-margin-large-bottom"&gt; &lt;div class="uk-flex uk-flex-center"&gt; &lt;div class="uk-width-5-6@m"&gt; &lt;h2 class="uk-h1 uk-text-bold uk-margin-small-bottom"&gt;Choose the Right Type of Website&lt;/h2&gt; &lt;p class="uk-text-lead uk-text-muted uk-margin-medium-bottom"&gt; Select the category that best describes your goals. This will define the core structure and logic of your future resource: from a simple landing page for advertising to a complex platform. The website type directly impacts the choice of development technologies and project cost estimation. &lt;/p&gt; &lt;hr class="uk-divider-small uk-text-center"&gt; &lt;/div&gt; &lt;/div&gt; &lt;/div&gt; **Business &amp; Corporate**
corporate websites, legal, accounting, manufacturing, government entities
 **E-commerce &amp; Retail**
online stores, wholesale, catalogs, payment integration
 **Services &amp; Booking**
local business, healthcare, beauty, hotels, restaurants, auto services, appointments

 **Landing Page**
landing pages, single-page sites, business cards sites
 **Portfolio &amp; Media**
blogs, news, galleries, case studies, media, online portfolios
 **Educational Platforms**
e-learning, video courses, communities, forums, user accounts

 Неверный ввод

 Or suggest your own option Invalid input

 ## Select the necessary site elements

Check the features your business needs to operate effectively. This will help us immediately incorporate the required integrations and modules into the project architecture. The more precisely the list of tools is selected — from analytics to booking systems — the more detailed we will work out the estimate and implementation timeline.

---

 &lt;div class="text-center mb-4"&gt; &lt;div class="row justify-content-center"&gt; &lt;div class="col-md-10"&gt; &lt;h2 class="fw-bold mb-2"&gt;Select the necessary site elements&lt;/h2&gt; &lt;p class="text-muted mb-3"&gt;Check the features your business needs to operate effectively. This will help us immediately incorporate the required integrations and modules into the project architecture. The more precisely the list of tools is selected — from analytics to booking systems — the more detailed we will work out the estimate and implementation timeline.&lt;/p&gt; &lt;hr class="w-25 mx-auto" /&gt; &lt;/div&gt; &lt;/div&gt; &lt;/div&gt; **Online payment on the website**
 Connection of payment systems, acquiring and accepting payments from clients
 **Analytics**
 Setup of Google Analytics and Tag Manager
 **Advertising**
 Setup of Google Ads contextual advertising and Merchant Centre integration
 **Maps and local SEO**
 Connecting the website with a Google Maps profile for search in your city or region
 **Online calculator**
 Development of complex online cost calculation forms for products or services on the website
 **Portfolio and galleries**
 Creation of sections with works, cases, and professional photo galleries
 **Logo and style**
 Development of a unique logo and creation of the website’s corporate identity
 **Communication and contact**
 Integration of messengers, feedback forms, and FAQ sections with answers
 **Corporate email**
 Setup of email on your domain and full integration with the client’s website

 **Hosting and security**
 Placement of the website on reliable hosting and installation of an SSL certificate
 **SEO optimisation**
 In-depth setup for search indexing and growth of rankings in search results
 **Multilingual**
 Versions in different languages for working with international clients
 **CRM integration**
 Connecting the website with order management systems for full automation
 **Legal package**
 Preparation of privacy policy and cookie consent configuration
 **Technical support**
 Regular system updates, protection against attacks, and creation of backups
 **Online booking**
 Booking and appointment system directly on the website
 **Online chat and chatbot**
 Connection of live chat or an automated bot for lead capture
 **Social media integration**
 Content published on the website can be automatically sent to Facebook, Instagram, Telegram...

 Неверный ввод

 Or choose your own option Invalid input

 Number of website pages Неверный ввод

 Number of languages Неверный ввод

 Or choose your own option Invalid input

 Your Name**(\*)** Please let us know your name.

 Your Email**(\*)** Please let us know your email address.

 Additional project information: your wishes, special requirements or clarifications not covered in the questionnaire Please let us know your message.

 Additional materials: technical specification, brand identity elements, logos or references for development

 Invalid input

 Invalid input

##  What's included in website development

Building a website and launching a working business tool are two different things. That's why our process includes stages from related fields: technical optimisation, digital marketing and legal preparation. Your site goes live ready for promotion and compliant with EU requirements — GDPR, cookie consent, the Omnibus Directive. Below is exactly what we do at each stage.

- <a href="">Marketing</a>
- <a href="">Architecture</a>
- <a href="">Technical optimisation</a>
- <a href="">Content</a>
- <a href="">SEO</a>
- <a href="">Competitor Analysis</a>
- <a href="">Legal Compliance</a>

### ![Website semantics and keywords](https://it-deweloper.pl/images/icon/semantic-core.svg)Keyword Research

Based on an initial analysis of your business, we assess the project's real potential in search. This marketing analysis is the foundation for your future site, and it consists of several elements:

### What's included

Demand assessment.  We find out how often customers search for your service.

Keyword selection.  We find the queries that bring in customers.

Competitor analysis.  We study competitors' keywords.

Site structure.  Every page answers a specific query.

Search volume.  Search frequency for each service.

Intent analysis.  Buy, compare or just research.

Semantic clean-up.  We remove off-target queries.

Content brief.  A content plan for SEO.

### Turnaround time

≈ 5 business days

---

A ready keyword set and page structure based on real search queries.

What you get

- A prioritised list of queries with search volume
- A query-to-page distribution map
- A content brief for populating the site

Key topics

keyword research keyword selection query clustering demand analysis site structure SEO strategy

### ![Website foundation](https://it-deweloper.pl/images/icon/website-architecture.svg) Framework

Search competition, customer profile and business model brought together into a single hierarchy

stage: 3 days

01 Planning

### Site logic tree

We build a 3-level model: home → categories → content. This rules out "deep" pages that neither users nor search engines ever reach.

02 Ecosystem

### Navigation &amp; URLs

We add breadcrumbs, responsive menus and clean URLs (SEF). We build an intuitive map so users always know where they are and how to get back.

03 Indexing

### Links &amp; authority

We set up internal linking and an XML sitemap, distributing page authority so important sections rank higher.

Result: a resilient structure with no duplicates or broken paths

site architecture site structure logic tree navigation clean URLs internal linking indexing SEO structure

### ![Technical optimisation of the website](https://it-deweloper.pl/images/icon/website-settings.svg)  Site setup

We bring the site up to reference standards on the parameters that matter to search engines and real users alike. Our studio tracks several hundred such parameters — a developer, a designer and a marketer each care about different ones. The IT Deweloper team finds the best solutions and presents the project to the client.

 stage: 7 days

 01 Performance

### Speed &amp; Web Vitals

We fight for every millisecond — WebP, caching and a CDN. Load times under 1.5s directly boost conversion by 15–20%.

 02 Clean code

### Duplicates &amp; indexing

We eliminate silent budget killers: clearing duplicates with canonical tags and setting up 301 redirects. New pages get indexed within minutes.

 03 Standards

### Structured data &amp; SSL

We integrate Schema.org for rich snippets, install SSL and set up local targeting (Białystok/Poland).

 Performance metrics

 Component integration

 Mobile-first design

 Structured data integration

 page speed Web Vitals caching CDN WebP canonical URLs 301 redirects SSL certificate Schema.org mobile optimisation

### ![Content and website copy](https://it-deweloper.pl/images/icon/website-content.svg) Site content

Site content depends on your target customer, and we've already defined that in the earlier steps. Now the marketer and copywriter take over: we identify your prospective visitor's pain points and aim to fully satisfy their query.

 timeline: individual

01. Meaning

### Persuasive copywriting

 We write for people, not robots. No clichés about a "dynamically developing company." We highlight facts, showcase your expertise and solve your audience's real problems.

02. Packaging

### Visuals &amp; formatting

 Nobody reads a wall of text. We break content into logical blocks and create original images, infographics and video. Complex information becomes easy to take in.

03. Engagement

### Localisation &amp; conversion

 Polish is one of the hardest languages to get right — machine translation does real damage here. We deliver polished, native-level copy, design a proper FAQ section and add clear calls to action (CTAs).

Original design

Native-level language

Well-crafted headlines

LSI optimisation (no keyword stuffing)

  persuasive copywriting content packaging infographics FAQ CTA localisation multilingual content usability

### ![Website search promotion](https://it-deweloper.pl/images/icon/WEB-SEO.svg) Off-page Optimisation

Search visibility comes with reputation. We place mentions of your company on authoritative local and international sources — media outlets, industry portals, business directories. It's safer than cheap shortcuts and keeps working for years.

 timeline: 6 months

### Outreach &amp; Blogs

 We negotiate directly with the admins of Polish blogs and niche forums. We publish guest posts and earn permanent dofollow links that pass real authority to your domain.

### Local Directories

 We list your company in authoritative regional directories, building a consistent NAP profile (name, address, phone) — one of the strongest signals for local Google rankings.

### Link Exchange

 We arrange safe reciprocal recommendations with partner sites in related niches, building a natural, balanced anchor-text profile without over-optimising for commercial terms.

Gradual, penalty-free growth

White-hat sources only

Placement in business directories

Toxicity monitoring (Ahrefs)

  outreach guest posts dofollow links NAP profile local search link exchange anchor text Ahrefs

### ![Website competitor analysis](https://it-deweloper.pl/images/icon/competitors.svg)

Your Products &amp; Services in a Competitive Market

We don't guess what works — we use our own software to research queries and analyse niches in your specific region, factoring in seasonality and demand trends. IT Deweloper's marketing strategies build on the experience of market leaders, refined with our own improvements. A deep audit lets us borrow the best solutions and avoid the mistakes your competitors have already paid for.

 delivery time: 1 day

### Growth Points

We identify the keywords driving traffic to competitors that you're not using yet, and find the features and services that make their sites more convenient.

### Segmentation

We analyse direct and indirect competitors, identifying who's really competing for your customer in your specific niche and region of Poland.

### Conversion

We study how competitors nurture leads and which commercial factors convince users to submit an enquiry with them instead of you.

 competitor analysis growth points market segmentation conversion leads competitor keywords business niche

### ![Legal adaptation of the website](https://it-deweloper.pl/images/icon/GDPR.svg)

Data Protection

 Working with customers in Poland and the EU requires strict compliance with GDPR and the relevant EU Directives. We handle the technical side of legal transparency — from correctly configured cookie banners to disclosing business information — closing off the risk of fines up to **€20 million** and the site being blocked by regulators.

Delivery time: 1 day#### GDPR &amp; Privacy

 We implement a cookie banner with category-based consent and explicit opt-in checkboxes, set up a proper privacy policy and add the technical means for the "right to be forgotten" — deleting a user's personal data on request.

#### Business Identification

 We set up the footer and contact page to meet Polish legal requirements: KRS, NIP, REGON, registered address. Transparent company information is a direct trust signal for Google (E-E-A-T) and for your customers.

#### Omnibus Directive

 For online stores, we set up the mandatory display of the lowest price over the last 30 days, a returns page (Zwroty) and public terms of service (Regulamin) — in full compliance with Omnibus.

 **Risks:** skipping legal adaptation doesn't just risk fines — it also hurts conversion. European users won't hand over personal data on a site without a proper privacy policy.

 personal data protection cookie banner privacy policy right to be forgotten legal identification E-E-A-T trust terms of service legal compliance

Business opportunities in web development

  ##  Build your website

Find out what your website will cost

 [ Pricing ](https://it-deweloper.pl/index.php?Itemid=262&lang=en-GB)

 ![](https://it-deweloper.pl/media/yootheme/cache/3c/background-square-01-3c44c74f.png?src=images/yootheme/demo/background-square-01.png&thumbnail=900,900,&hash=72c31958)

 ![](https://it-deweloper.pl/media/yootheme/cache/cb/background-square-03-cbb341a0.png?src=images/yootheme/demo/background-square-03.png&thumbnail=600,600,&hash=6e9dde93)

###  [ Contact ](https://it-deweloper.pl/index.php?Itemid=277&lang=en-GB)

Web studio IT Deweloper website development, Poland. 5423493188

 SEOAIAdsWebSMM

### Address

Nowogródzka 4A
 Białystok, 15-490, PL

 [

### Phone

+48 731 190 041

 ](https://it-deweloper.pl/index.php?Itemid=278&lang=en-GB)

 [

### Email

This email address is being protected from spambots. You need JavaScript enabled to view it.

 ](mailto:office@it-deweloper.pl)

 [

### WhatsApp

 ](https://wa.me/48731190041)

 [

### Telegram

 ](https://t.me/+48731190041)

 Opening hours:

- Monday

    0900–1800
- Tuesday

    0900–1800
- Wednesday

    0900–1800
- Thursday

    0900–1800
- Friday

    0900–1800
- Saturday

    0900–1600
- Sunday

    closed

 ![IT Deweloper](https://it-deweloper.pl/images/Logo.webp)

Web development can be interesting! Our social media, with content about building websites.

- [](https://www.facebook.com/ITdeweloper)
- [](https://www.linkedin.com/company/it-deweloper)
- [Portfolio](https://it-deweloper.pl/index.php?Itemid=264&lang=en-GB)
- [Contact](https://it-deweloper.pl/index.php?Itemid=277&lang=en-GB)
- [About us](https://it-deweloper.pl/index.php?Itemid=261&lang=en-GB)

###  Pricing

- [Price list: what website development costs.

     ](https://it-deweloper.pl/index.php?Itemid=262&lang=en-GB)

 ![IT Deweloper](https://it-deweloper.pl/images/Logo.svg)

**it-deweloper** — a web development studio.
We design and build modern websites and online stores.

© [it-deweloper](https://it-deweloper.pl).
All rights reserved.

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